
Project
Category
Retouching
Client
Year
Overview
Chase The Dream
Chase the Dream's key visuals needed to feel kinetic rather than static — a single studio capture built out into a sense of movement. We removed the visible light rig and softbox from the top of the frame and rebuilt the background as a clean, saturated red-to-black gradient, giving the shot a bolder, more cinematic depth than the flatter studio backdrop allowed.
Motion streaks were composited behind the subject to convey a sense of pace and momentum, reinforcing the "chase" of the campaign name.
Colour and contrast were pushed throughout to sit consistently with the rest of the campaign's grading, turning a straightforward studio portrait into a hero visual built for pace, drama and momentum across digital and OOH placements.
Credits
Agency
Client
Retouching
Deliverables













